About the business
This desktop app serves the personal finance market and has operated for approximately 3 years. The business is managed from Raleigh, North Carolina, United States and requires about 15 owner hours per week. Customer acquisition comes from email marketing, organic search, and partnerships. Operational strengths include recurring contracts, diversified acquisition, and automated workflows. A recent initiative improved a key operating metric by roughly 16% year over year. The proposed sale includes the core digital assets, operating documentation, and a reasonable transition period.