This other online business serves the outdoor recreation market and has operated for approximately 4 years. The business is managed from Chicago, Illinois, United States and requires about 5 owner hours per week. Customer acquisition comes from social media, organic search, and email marketing. Operational strengths include documented SOPs, lean operating costs, and diversified acquisition. A recent initiative improved a key operating metric by roughly 8% year over year. The proposed sale includes the core digital assets, operating documentation, and a reasonable transition period.